Category: Blog

Blog

Who Gets Their News From Which Social Media Sites?

Posted By WildFyre

THOUGH ONLY A third of Instagram users say they get news from the app, 60 percent of those who do are nonwhite, whereas on Twitter, 60 percent of news consumers are white. Of people who rely on Snapchat for news, 63 percent are women. Yet

Read More

Blog

This is the ‘world’s first rollable tablet PC’ and I want it

Posted By WildFyre

A fold-up computer screen has been unveiled by a group of researchers in Canada.
Dubbed the ‘MagicScroll’ it’s being billed as the world’s ‘first rollable tablet PC’.
The flexible display unrolls from around a cylindrical spindle into a 7.5-inch that can then be laid

Read More

Blog

Focus groups are the solution to improving marketing results

Posted By WildFyre

One of the main reasons why many new products fail is because marketers fall prey to the concept of “one-size-fits-all.” It simply doesn’t work in marketing. 65 to 75 percent of new products have failed to generate the anticipated revenue or profit due to a one-size-fits-all approach.
So

Read More

Blog

It’s Time to Make Social Media More Responsible

Posted By WildFyre

The average person spends about two hours a day on social media platforms. If that sounds like a lot, it’s nothing compared to the nine daily hours the average teenager devotes to social media. As a society we’re becoming more and more addicted to posting,

Read More

Blog

Tech’s most egregious violations of user privacy

Posted By WildFyre

Technologies that have become ubiquitous in the daily lives of most Americans — from ride-sharing and dating apps to social media — are using sketchy practices and violating user privacy information, while most of us are unaware.
Why it matters: With tech becoming more

Read More

Blog

Android 9 Pie review: Google gets more thoughtful

Posted By WildFyre

Summary
Android 9 Pie is a massive, AI-infused software update, and it’s generally a pleasure to use. The handful of features made possible by machine learning are helpful additions, but there’s much more to Pie than that. Google has done

Read More

Blog

Six Ways To Amp Up Your Social Media Strategy

Posted By WildFyre

Social media is a powerful tool that allows us to share bits and pieces of our lives from anywhere in the world — in just seconds. These channels are expanded opportunities for your brand’s voice, content and engaging interactions. When you harness the power of social

Read More

Blog

A University Is Putting 2,300 Echo Dots in Student Living Spaces and What Could Go Wrong?

Posted By WildFyre

When students of Saint Louis University begin their fall semester this month, they’ll notice a new addition to the campus—hundreds of glowing blue hockey-puck robots.
The university has announced it will “deploy more than 2,300” of the devices throughout student living spaces, including in “every student

Read More

Blog

How To Use Fear Of Missing Out To Your Advantage On Social Media

Posted By WildFyre

Fear of missing out, or FOMO, is an unease that exciting opportunities or events are happening without us being there. Social networks move fast, and if you’re not active, you could miss out on important news, promotions or updates.
As marketers, we can use

Read More

Blog

Gatekeepers or censors? Tech sites muddle through managing offensive online speech

Posted By WildFyre

Apple, Google and Facebook this past week erased from their services many — but not all — videos, podcasts and posts from right-wing conspiracy theorist Alex Jones and his Infowars site. Twitter left Jones’ posts untouched.
The differing approaches to Jones exposed how unevenly

Read More